PROFESSIONAL EXPERIENCE
Through 10 years of hard work and dedication, I’ve established a strong career in this industry. Each role has been a dynamic endeavour, providing me with an opportunity to develop both personally and professionally.
2006Â - 2009
Responsibilities consisted of idea-development and design of graphics for use on LEGO clothing. Responsible for the development of LEGO STAR WARS©™ graphics for clothes for the global market. Design and development graphics for DUPLO©™, LEGO TECHNIC©™ BIONICLE©™ LEGO CITY©™ and so on. Development and execution of store campaigns and graphics solutions for retail stores such as LEGO Flagship stores, for example, the LEGO LAND store in Billund.
2009 - 2018
Art Director and senior graphics designer at Klim Publishing. Responsible for general brand identity. Organization and production of 80-90 books a year including cover design and book layout. Organization and production of online & offline marketing campaigns, the design of banners, flyers, posters, production, and editing of campaign videos for use across SOME platforms. Design of exhibition stands including related materials, etc. Responsibility training of graphic design students. Highlights include the design of acclaimed author Haruki Murakami’s overall bibliography. Design anf production of Sigurt Barret’s Danish history, for educational use at the country’s primary schools etc.
2019 - 2020
Senior Graphic Designer.
Creating & strengthening visual brand identities. Graphical/UI consulting on the development of Royal Unibrew's new 2020 ecommerce platform.Working with Royal Unibrews many brands: Heineken Beer, Pepsi co., Royal Beer, Faxe Kondi, Egekilde, Nohrlund, Ceres, Thor, Albani, Anarkist etc.
2021 - 2023
Design & Corporate Visual Identity Specialist, I functioned as the primary governing body concerning everything visual identity and design. Playing the significant role in governing how Danish Crown presents itself to both internal and external stakeholders. In general terms, a corporate visual identity expresses the values and ambitions of an organisation, its business, and its characteristics. In addition to this, I was put in charge of the design, art selection, and overall furnishing of the new Danish Crown headquarters, which is opening in easter 2023.
For more information about my professional experience, please get in touch.